Get ready, fans of "The Voice"! The popular reality show is taking the experience to a whole new level by launching "The Voice Studios" in the metaverse. Partnering with ITV Studios and Virtual Brand Group, this immersive virtual world lets fans create music, compete in battles, and even audition for the show, all while winning exclusive digital merch. Curious to know more? Read the full Variety article here

Set to debut on May 12, "The Voice Studios" is free to access and includes five thrilling experiences for fans to dive into, such as Music Maker, Dance Off, and Rhythm Challenge. With the chance to audition for a future season of "The Voice" and win limited-edition virtual clothing, there's no doubt this metaverse experience will revolutionize entertainment and fan engagement. Don't miss out on the fun – join "The Voice Studios" and step into the spotlight!